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Sector-specific opportunities

Background

With a population of 23.6 million, Taiwan is a thriving democracy, vibrant market economy, and a highly attractive export market. Taiwan is a sophisticated consumer market, plugged into consumer trends in Japan and Korea. Taiwan is generally a target market for high-quality, differentiated products rather than commodity items. The best prospects for UK businesses include: electronics, chemicals, information and communications products, transportation equipment and machinery. 

[Source – ExportBritain/BCC]

Research

You should carry out as much market research and planning as possible before exporting to Taiwan, using both desk research and visits to the market. You need to determine if there is a market for your product or service and whether your pricing is competitive.

DIT’s trade specialists can help you identify local representatives for your products in Taiwan. See: https://www.gov.uk/overseas-customers-export-opportunities.

DIT provides free international export sales leads from its worldwide network. Find export opportunities in Taiwan at: https://opportunities.export.great.gov.uk/.

Taiwanese authority tenders

You can access Taiwanese central authority procurement opportunities via the online procurement system. See: http://web.pcc.gov.tw/tps/pss/tender.do?method=goNews.

Construction

The Taiwanese authorities have announced a number of large scale public infrastructure projects which will generate opportunities over the next eight years.

The main projects are:

  • rapid-transit networks in main cities

  • mainline railway upgrades

  • Kaohsiung free port and eco-park

  • Asia-Pacific Maritime and Air Logistics Centre in Taichung

  • Taoyuan International Air City

  • urban regeneration and rural revitalisation projects across Taiwan

  • an island-wide sewerage system

Contact the Head of Infrastructure: lynn.li@fco.gov.uk for more information on opportunities in construction.

[Source – DIT/gov.uk]

Consumer goods

Taiwan’s GDP is the 19th largest in the world on a purchasing power basis. The Taiwanese have more disposable income than counterparts in South Korea, Japan, France or the UK. Increasing wealth is resulting in a growth in consumption, including demand for foreign imports. 40% of goods consumed are imported.

The food and drinks sector is the 5th largest industry in Taiwan and one of the market’s fastest growing sectors. Local supermarkets, hypermarkets, and convenience stores are increasing ranges of imported foods to meet demand. Potential areas of opportunity for food and drink are linked to entertainment and convenience product ranges that can also follow the healthy trend in food services.

The market for youth fashion is strongly influenced by Japanese and Korean styles and trends. Due to the increasing demand for quality products, there are opportunities in:

  • contemporary menswear and ladieswear

  • premium accessories

  • sportswear

Contact the BCCT for more information on opportunities in the consumer goods sector.

[Source – DIT/gov.uk]

Electronics, semiconductor and display

Taiwan is the global leader in the production of computers and IT equipment. It is also a main location for mobile handset production.

Taiwan has a worldwide share of over 90% of the original equipment manufacturer (OEM) and original design manufacturer (ODM) market. It also dominates the semiconductor chip supply chain.

There are opportunities in:

  • cloud computing

  • Internet of Things (advanced connectivity of devices, systems, and services)

  • green IT

  • telematics

  • software applications on mobile devices

  • open data/sources

Contact Head of Technology and Trade Development: anne.lai@fco.gov.uk for more information on opportunities in the electronics sector.

See also an introductory brief from the UK Science and Innovation Network which covers the local Science and Innovation landscape, UK priorities and successes in Taiwan at: https://www.gov.uk/government/publications/uk-science-and-innovation-network-snapshot-taiwan.

[Source – DIT/gov.uk]

 

Environment 

As one of the most densely populated islands in the world, Taiwan’s usable land area is very limited. Taiwanese authorities spend around £14 million a year on tackling soil and groundwater contamination. This is set to double over the next few years with additional investment by the private sector.

Taiwan is actively seeking partners in the international community with expertise in this field. The Taiwan Environmental Protection Administration (EPA) (https://www.epa.gov.tw/mp.asp?mp=epaen) focuses on five main areas:

  • promoting sustainability

  • reducing carbon emissions

  • recycling

  • eliminating pollution

  • promoting healthy, sustainable lifestyles

Contact the Senior Commercial Officer: karen.su@fco.gov.uk for more information on environmental opportunities.

[Source – DIT/gov.uk]

 

Financial services

Taiwan’s financial services industry accounts for 7.1% of GDP. It has become much more international and liberalised over the last two decades.

With the implementation of the Economic Cooperation Framework Agreement (ECFA), Taiwanese banks, insurers, futures traders and securities firms are now able to operate in China.

The cross-Strait Renminbi (RMB) clearance agreement signed in August 2012 enables Taiwanese banks to provide all operations in RMB and promote Taiwan as an important offshore RMB financial centre. With more than RMB 318 billion deposits in total, Taiwan is now the 3rd largest offshore RMB centre internationally.

This will lead to further opportunities for companies with capability in:

  • wealth management

  • corporate and trade finance

  • investment advice

Contact Head of Technology and Trade Development: anne.lai@fco.gov.uk for more information on opportunities in the financial services sector.

[Source – DIT/gov.uk]

 

Low carbon economy

Low carbon is listed as one of the five policy pillars for Taiwan. Taiwan has committed to cut carbon emissions by 2025, to the levels recorded in 2000. The programme will take a two-pronged approach which includes:

  • developing renewable energy sources, including the installation of 3 gigawatts (GW) offshore wind capacity

  • the development of marine and tidal energy capability

Taiwan will boost its wind power capacity from 530 megawatts to 4.2 GW by 2030 under a renewable energy plan by the Ministry of Economic Affairs. This programme is expected to generate £11 billion in business for Taiwanese equipment manufacturers and component suppliers.

The UK has developed the largest offshore wind market in the world and has strengths that complement the Taiwan market. Where there is a need for products and services that are unique to this industry the UK has solutions. There are three key areas where UK support can work:

  • Expertise: Taiwan is in a similar position as the UK 15 years ago, and the UK now has experts that can support this new market and deliver projects on-time and efficiently. The key areas for co-operation are early stage development, design, engineering, installation support and O&M. When London Array started installing wind turbines in 2011 it was taking some 60 days to install and commission each turbine. In September 2017, it took 14 hours to install and commission a wind turbine on Dudgeon.

  • Specialist equipment: the industry has evolved now to a mature state and prices are driving down, a key influencer has been the development of dedicated equipment, and the UK has some of the best manufacturers in the world. These include manufacturing cables, cable protection, specialist vessel equipment, turbines blades, substation electrical equipment and substations.

  • Marine operations: to build and maintain these huge offshore wind farms, the UK has developed a world leading fleet of installation vessels and operations and maintenance vessels. Along with this we have world leading companies to support in co-ordinating vessel operations and monitor the efficiency and safety of everyone working offshore.

There is a need for local content in the Taiwanese market; and an appetite to develop a home supply chain. The UK’s approach is to encourage partnership with local companies who have the potential to deliver in the market. The key areas for local content can be in major or secondary fabrication for foundations and towers, vessels for installation support, technicians (having learned from UK counterparts), installation port services and operations and maintenance.

There is also a programme in Taiwan for marine and ocean current energy which at present is setting up guidelines and a major pilot programme.

Opportunities include:

  • green energy

  • energy conservation installations

There are also opportunities for industry support. This includes support for:

  • solar photovoltaics (PV)

  • light emitting diode (LED) PV lighting

  • wind power

  • biomass

  • hydrogen and fuel cell

  • energy communication and information

  • electric vehicles

Contact the Senior Commercial Officer: karen.su@fco.gov.uk for more information on opportunities in the low carbon sector.

[Source – DIT/gov.uk]

 

Transport

The Taiwanese authorities have announced 12 priority public construction projects, with a total budget of £66.5 billion over the next eight years.

The first priority up to 2030 is to build a fast and efficient island-wide transportation network including:

  • new metro lines

  • extension of high speed rail stations

  • provide major upgrades for traditional mainline railways in Taiwan

Taipei City will lead on projects in Taipei, New Taipei City and Taichung City for new metro lines and extension lines for six metro projects. There are also plans for:

  • light rail projects for Taoyuan and Kaohsiung cities

  • three new stations for high speed rail

  • major maintenance signalling upgrades for traditional railways

Key opportunities for UK companies are in:

  • consulting engineering

  • signalling

  • station design

  • rolling stock parts

Contact the Senior Commercial Officer: annie.yi@fco.gov.uk for more information on transport opportunities.

[Source – DIT/gov.uk]


 

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